Rude Awakening

Print
2019

This NAACP annual report redesign aimed to elevate the stereotypical annual report from a collection of numbers and achievements to a format that provided an arching narrative. The focus of this redesign intended to highlight the racial injustices people of color have faced throughout US history. New and old works by people of color such as quotes, artworks and poems were selected to fit with the overarching ‘rude awakening’ theme. These works, combined with articles concerning the current state of affairs of marginalized groups, sought to push forward the message that the NAACP is, has been and will remain a mainstay in the efforts of people of color to reach equality in the US. Black Panther newspaper clippings were collaged and composed to create a cover that refuses to let history be forgotten, thereby enticing the reader to learn more. Inside, the annual report was separated into smaller booklets and hand-sewn using a machine to mimic grassroots printing methods that the Black Panther newspaper employed.